How Does One Simple Strategy Increase Leads On LinkedIn In Less Than 10 Minutes?
Seeing Results from LinkedIn
Intro
For all business owners and budding entrepreneurs, this guide will help you add your business on LinkedIn in a step-by-step manner to help get access to boundless opportunities.
Let us explore LinkedIn’s unparalleled world of business exposure together!
Highlighting the Pros of Listing Your Business on LinkedIn
Brand and Business Recognition
With an increased presence on LinkedIn, you set yourself up to be exposed to industry leaders, company executives, and an incredibly large target audience of potential customers. Thanks to LinkedIn’s users, your business and brand visibility increases, as you gain access to a larger audience to market your business.
Step 1: Go to LinkedIn.com/company/add
Click the button that says ”create a company page.”
Flexible Partnership Opportunities
In addition to marketing and advertising, LinkedIn facilitates networking at the professional level, and brings together businesses and professionals like never before. It allows you to connect and form partnerships with active investors and customers. Furthermore, you can build new relationships with other businesses specializing in different industries.
Add your business name, industry or category, size of the business, and the company URL.
Step 2: Make Changes to Your Page
After creating the page, make sure to edit it further so that it represents your brand the right way. Consider adding a captivating cover photo, an informative description, and a clear call to action. Use the Showcase Pages feature to make sub-pages for different products, services, or business units.
Step 3: Nurture Your Connections
Expand the employee network of your business outside the office to industry contacts and prospects. Start connecting with groups in your business sector on LinkedIn, and get involved in more discussions. Share relevant content to stay engaged with your audience and position your business as a reputable expert in the industry.
Section 3: Company Page Levels Comparison At A Glance
Standard Page
- Standard elements to establish the business’s presence
- Basic analytics and limited personalization options
Premium Page
- Detailed analytics and reports
- Assistance in social media advocacy and marketing
Showcase Pages
- Specific pages for each individual product, service, or business unit for better visibility
- Greater branding and page management options
Table: Company Page Level Analysis
| Comparison | Basic Page | Marketing Showcase Pages | |
|---|---|---|---|
| Report Analytics | Basic report with brief details | Detailed analytics with multiple metrics | Single Metric Report |
| Page Management | Basic management features | Complete control over features page can offer | Custom branding opportunities |
| Employer branding | Not provided | Affimative | Not provided |
| Marketing through social media platforms | Not provided | Affirmative | Not provided |
| A number of showcase pages | Not provided | Affirmative | Affirmative |
Your final words
Linking your organization to a LinkedIn account is essential for getting in touch with businesses opportunities you may have had difficulty reaching. Remember, accomplishing this is easier than branding your business, growing it’s reach and networking.
So do not hesitate to go to LinkedIn and start enjoying the advantages of strategically placing your company in rest of the world. In the process, be sure to look at our other guides for useful tips that make using LinkedIn easier. You soon!
Ask us any questions regarding adding businesses on LinkedIn
- Go to the “Profile” section and click on “Work”
- A new option will pop up, click on add company
- Input name of business and select category & position you hold.
- Remember to hit the save!
- Increase impressions and improve chances of being found.
- Posting announcements of upcoming events.
- Opening more features with LinkedIn that are useful for companies.
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- A company page acts as the main entity of a business, whereas a showcase page corresponds to a brand, product, or service of the company.
Steps to create a showcase page for my business?
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- Visit your company page and select “create showcase page” option.
- Type in the page’s title, summary, and photos.
- Then press “create”.
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Is it possible to add different locations on my profile?
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- Yes, you are able to add new locations by selecting the button that says “Add a location” on your company page.
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How do I incorporate my employees to the profile?
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- Issue LinkedIn requests to your employees, or they can be manually added using their emails in the add employees section in the company page.
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What if LinkedIn does not have my business listed?
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- In the absence of your business in the listing, you can request for it to be added.
- Visit the LinkedIn Help Center and select the “add a company” option.
- Fill in the required fields including name, industry type, and contact details.
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Is it possible to add someone else’s business?
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- Yes, adding another business does not require any ownership rights.
- Nonetheless, to include the company, you ought to have a role or a connection with that company.
How do I go about verifying my business profile?
- Business verification is offered by LINKED IN.
- To verify your profile, you will need a fax or phone number registered under the business name, or backup email box to verify.
Is it possible for me to remove a business profile I previously created?
- In affirmative, you are able to remove a business profile from the company page by selecting the “Settings” option.
- Next, you can select “Delete company” and follow the remaining steps.